Specialized Event & Trade Show Services
In addition to our standard agency services, we understand that event organizers and associations have specialized needs, too. We work tirelessly to customize each of these services to exceed our clients’ expectations.
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Generate a New Revenue Stream for Your Organization
Through decades of buying outdoor media, we have identified top assets that spark interest and sales conversion among event and trade show exhibitors. We procure outdoor advertising and city-based media that reach conference attendees from the moment they arrive into town, be it inside airports, on billboards heading to a convention center, wallscapes in proximity to affiliated hotels, wrapped transit fleets, rideshare vehicles, and more.
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Customized Marketing Materials
We equip your teams with detailed visual presentations that can easily be incorporated into your event prospectus. We always include a range of outdoor advertising opportunities and signage options that appeal to a variety of sponsor types and budget levels. Additionally, we strive to uncover new and unique offerings to keep options fresh and interesting from one year to the next.
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Ongoing Sales Support
Our experienced media personnel is with you every step of the way. Sightline provides ongoing internal training and is available for sponsor facing collaboration and interactions as needed. We ensure your team receives all the support to help grow this outdoor advertising revenue stream.
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Meticulous End to End Media Management
With a variety of new outdoor advertising options come a unique set of requirements. Sightline manages the process for you from gathering all the nuanced media details, production specifications and creative requirements, to trafficking all artwork, ensuring all installations are executed seamlessly.
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Consolidated Contracting and Billing
One event can lead to countless contracts across multiple vendors. Leverage Sightline and our streamlined business functions to maximize efficiency. We handle all outdoor advertising related vendor contracting, AR/AP and compliance so that you can reinvest resources back into your event.
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On-Site Compliance
Sightline’s involvement alleviates the need for your team to oversee the installation and compliance of sponsored outdoor media. We can perform site inspections before and during your event to make cosmetic or material adjustments as needed. And, we compile near real-time photo recaps for every sponsored outdoor media element.
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Post Event Collaboration
We believe in creating long lasting partnerships with our clients. Therefore it is critical to continuously review and evaluate business results after each event. Ongoing communication only makes future event planning stronger, year after year.